GRIDLIFE Wraps Record-Breaking 2024 Season with Unprecedented Growth
GRIDLIFE celebrated its most successful season in 2024, setting new records across multiple categories while continuing to redefine motorsport entertainment.
Key achievements for the 2024 season included:
- 2,951 on-track entries (30% increase from 2023)
- 34% growth in GRIDLIFE Touring Cup (GLTC) participation
- 107 competitors in TrackBattle TimeAttack at Road America
- 160 entries in the new GRIDLIFE RUSH SR National Championship
- 280 drift drivers across seven rounds
Race car drifting on track
The season featured innovative developments including:
- New Podium Sprint format for TrackBattle
- Split-field racing for larger GLTC events
- Matan Rosenberg became youngest champion at age 20
- Exhibition drifting at major road courses featuring top talent
The music festival component expanded with:
- 60 live performances
- Headliners including T-Pain, Deadmau5, Zeds Dead
- Events at iconic venues across North America
Concert crowd watching music performance
Digital presence grew significantly:
- 339,000 social media followers
- 65 million+ impressions
- Broadcast-quality streaming on YouTube and Twitch
- 17 season partners
Looking ahead to 2025, GRIDLIFE plans to continue expanding its unique blend of motorsports and entertainment, with the new schedule to be announced in the coming weeks.
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