
Scott Duell Marketing & Designs Partners with Capital District Racing Association (CDRA)
Scott Duell Marketing & Designs Joins CDRA Racing Series as Design Partner
Scott Duell, known as the "high side hustler" in dirt track racing, has launched SD Marketing and Designs LLC to serve the racing community with professional design and marketing services. The company has now joined the JAM Performance CDRA Racing Series presented by Elmo's Speed Supply as their official design and marketing partner.

Racing helmet in black and white
With over 15 years of experience in design and marketing, Duell established his company to better balance his growing family life while pursuing his passion for racing-related design work. His comprehensive service offering includes:
- Graphic design
- Custom helmet artwork
- Race car wraps
- Social media management
- Marketing campaigns
- Sponsor presentations
- Brand development
"If you have a company that needs a rebrand, a racer who needs a social media presence, or even a well put together sponsor presentation, we can handle it all," says Duell, who brings both racing experience and professional design expertise to his work.
CDRA Racing Series Connection
Rob Hazer, CDRA competition director, welcomed the partnership: "Scott's been supportive of racing projects for nearly 20 years. His involvement with CDRA will bring new designs for the upcoming season, including potential championship custom helmets."
The CDRA Racing Series, reminiscent of the CVRA days, focuses on Capital District racing, featuring events at renowned dirt tracks including:
- The Great Race Place
- The Fastest Quarter Mile on Dirt
- The Valley of Speed
Competitors in the Capitaland series can earn both trophies and prize money while participating in this diverse racing schedule. The partnership with SD Marketing and Designs ensures professional branding and marketing support for the series and its participants.
The series is supported by various partners including Albany-Saratoga Speedway, Lebanon Valley Speedway, Glen Ridge Motorsports Park, JAM Performance, and other prominent racing industry brands, working together to promote and enhance Capital District racing.