Progressive Insurance Takes Over as Lead Sponsor for Denny Hamlin's No. 11 Toyota
Progressive Insurance becomes the anchor sponsor for Denny Hamlin's No. 11 Toyota at Joe Gibbs Racing, marking a significant partnership in NASCAR.
Blue race car number 59
The insurance giant will serve as the primary sponsor for 18 races in the 2025 season, starting at Homestead-Miami Speedway, while also maintaining a full-season associate sponsorship position. This partnership fills the void left by FedEx's departure after the 2024 season.
Progressive joins other new sponsors for Hamlin's team, including:
- National Debt Relief (4 races)
- King's Hawaiian (4 races)
- Ampm (2 races)
The Progressive-sponsored races will include major events at:
- Homestead-Miami Speedway (March 23)
- Martinsville Speedway (March 30)
- Bristol Motor Speedway (April 13)
- Talladega Superspeedway (April 27)
- Texas Motor Speedway (May 4)
- Kansas Speedway (May 11)
- North Wilkesboro Speedway (May 18)
- Nashville Superspeedway (June 1)
- Pocono Raceway (June 22)
- Chicago (July 6)
- Dover Motor Speedway (July 20)
- Indianapolis Motor Speedway (July 27)
- Watkins Glen (Aug. 10)
- Richmond Raceway (Aug. 16)
- St. Louis (Sept. 7)
- New Hampshire Motor Speedway (Sept. 21)
- Charlotte Roval (Oct. 5)
- Phoenix Raceway (Nov. 2)
Sean Freeman, Progressive's business leader of direct media, emphasized the alignment between Progressive's marketing approach and Hamlin's driving style, while Joe Gibbs highlighted the partnership's potential to connect with NASCAR's active fanbase across various vehicle segments.
Hamlin expressed enthusiasm about the partnership, particularly noting Progressive's innovative marketing approach and looking forward to delivering results both on and off the track.
Related Articles
Chase Briscoe Uses Tire Test to Adapt Driving Style to New Joe Gibbs Racing Car
