O'Reilly Auto Parts Offers $20,000 Prize for Lucas Oil Late Model Rookie of the Year
O'Reilly Auto Parts announces a substantial $20,000 Rookie of the Year award for the Lucas Oil Late Model Dirt Series 2025 season. The comprehensive prize package includes over $10,000 in additional product certificates from various manufacturers.
Dirt Track Digest Rookie logo
Prize Structure:
- First Place: $20,000 cash + $10,000 in product certificates
- Second Place: $5,000
- Third Place: $2,500
- Additional prizes include a pit bike from Dave Warren Powersports and a fire suppression system
- $100 bonus for highest finishing rookie in each feature event after April 1
Eligibility Requirements:
- Drivers must declare intent before the drivers' meeting at first event after April 1
- Must compete in full Lucas Oil Late Model Dirt Series schedule
- 2025 schedule includes 58 events across 25 venues in 16 states
Participating Sponsors Contributing Product Certificates:
- Behrent's Performance Warehouse
- Brodix
- Dave Warren Powersports
- DMI
- Fast Shafts
- Fire Suppression Engineering
- FOX Shocks
- Keyser Manufacturing
- MD3
- MSD
- PEM
- Pro Fabrication Headers
- Schoenfeld Headers
- Slicker Graphics
- Simpson Race Products
- Strange Oval
- Summit Racing Equipment
- Swift Springs
- Thermo-Tec
- Wehrs Machine
- Wieland Metal Services
- Wilwood Brakes
- Xceldyne
The Lucas Oil Late Model Dirt Series, established in 2005, features top dirt late model drivers competing in premier racing events nationwide. All events are streamed live on FloRacing, with select races broadcast on MAVTV.
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