
Inside Honda's bold IMSA strategy shift for 2025
Honda's direct involvement in IMSA racing marks a significant shift in its motorsport strategy. The company now manages engineering and strategy for the No.93 Acura ARX-06 through Honda Racing Corporation US (HRC) employees, rather than relying solely on team partners.
This new approach offers several key advantages:
Direct Data Flow and Development
- HRC engineers now receive firsthand track data
- Immediate feedback loop for car development
- Enhanced simulator correlation through direct track experience
- More efficient implementation of upgrades and improvements
Strategic Team Structure
- Collaboration between HRC and Meyer Shank Racing (MSR)
- No.93 car managed by HRC staff
- No.60 car operated by MSR
- Ability to compare different engineering approaches

Race car at Rolex IMSA event
Key Personnel and Drivers
- Stefano Pulcini: Engineer
- George Angelidis: Strategist
- Nick Yelloly and Renger van der Zande: Primary drivers
- Both drivers chosen specifically for development expertise
Business Benefits
- Enhanced B2B opportunities
- Direct sponsorship management
- Employee development through hands-on experience
- Improved technological understanding
This strategic shift represents Honda's long-term commitment to IMSA racing, focusing on both technological advancement and team development. Despite previous challenges, including MSR's 2023 tire data incident, the partnership continues with a renewed focus on future success.
With three consecutive strong showings at the Rolex 24, this new approach aims to maintain early-season performance while improving championship consistency throughout the year.
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