2025: IMSA Sports Car Racing's Breakthrough Year

2025: IMSA Sports Car Racing's Breakthrough Year

By Michael Harrison

January 3, 2025 at 11:58 PM

IMSA's WeatherTech SportsCar Championship enters 2025 with unprecedented momentum, establishing itself as a world-class racing platform through strategic leadership and manufacturer participation.

Race driver poses at track

Race driver poses at track

Key Developments:

  • Major manufacturers including Acura, BMW, Cadillac, Ferrari, Lamborghini, Lexus, McLaren, Mercedes-AMG, and Porsche have invested heavily in the series
  • The GTP class introduction in 2023 set the foundation for current success
  • Successful Balance of Performance (BoP) system creates competitive racing
  • Multi-class racing structure maintains accessibility for privateer teams
  • Partnership with FIA World Endurance Championship enables international competition
  • Integration of hybrid technology in GTP demonstrates commitment to sustainability

Fan Experience Enhancements:

  • Open paddocks and autograph sessions
  • Expanded digital engagement
  • High-quality NBC Sports broadcast partnership
  • Iconic events at premier North American circuits

Leadership Success:

  • IMSA Chairman Jim France and CEO Ed Bennett provide strategic vision
  • President John Doonan's manufacturer background brings valuable perspective
  • Continuation of Scott Atherton's 19-year legacy of growth

The 2025 season features a deep talent pool of veteran and emerging drivers competing across multiple classes. The series maintains its American identity while fostering international connection through legendary events like Daytona, Sebring, and Petit Le Mans.

IMSA 2025 TV broadcast schedule

IMSA 2025 TV broadcast schedule

The season begins with the Roar Before the 24 at Daytona International Speedway (Jan. 18-19), followed by the Rolex 24 At Daytona (Jan. 25-26).

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